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Issue 117 - June 18, 2008 NHB Launches Its First Baseball Honey Promotion, Industry Invited to Attend Promotion
Honey Nights The promotion features a myriad of activities, including official “Honey Nights,” “Honey Sampling Nights,” survey nights, team samplings, ballpark signage and a “Sweeeet Play of the Game” at home games. Honey also will be the official natural energy booster for the three teams and will have a position of honor on all training tables! Honey industry members are invited to attend the baseball “Honey Nights” The official “Honey Nights” are:
Wendell is literally a “natural” for the NHB promotion. He prefers using honey as an energy booster, and is impressed by this tasty one-ingredient wonder. “Nature provides one of the best energy boosters, and it is versatile and delicious,” Wendell said. “Although I like using honey on my muffins, toast and pancakes, I really enjoy eating it straight from the bottle!” NHB’s honey baseball promotion also includes an NHB Minor League Micro-site at www.honey.com/milb. Check out the website each week for baseball club news, team standings, exclusive interviews with team mascots, great summertime honey recipes and more!
During his career, Morales has participated in numerous culinary events, including the Singapore World Gourmet Food Summit, the Aspen Food & Wine Festival, and the Boca Raton Resort and Club's 13th annual Food & Wine Weekend with Gourmet magazine. At the 2007 Epcot International Food and Wine Festival Morales was the head chef for the “Regional Feast” and was tapped to create an appetizer for NHB, a festival sponsor. As Morales explains it, the appetizer he created, Grilled Cheese with Green Apples and Colorado Buckwheat Honey Sabayon, is his fanciful riff on a grilled cheese sandwich. To obtain a recipe for this dish and for more information about Chef Morales, visit www.honey.com. Honey Bear Meets Great Art: Honey First Handlers, Importers Approve New National Honey Packers and Importers Program In the referendum, 78 percent of those who voted -- representing 92 percent of the voted volume of honey and honey products -- favored implementation of the Honey Packers and Importers Research, Promotion, Consumer Education and Industry Information Order (new program). Any current first handler or importer who handled or imported 250,000 or more pounds of honey or honey products during calendar year January through December 2007 was eligible to vote. With the approval of the new program, the collection of assessments under the existing Honey Research, Promotion and Consumer Information Order -- authorized under the Honey Research, Promotion and Consumer Information Act -- will be suspended. The remaining provisions of the current order and regulations issued will be terminated at a later date. The new program will be administered, under AMS supervision, by a 10-member board consisting of three first handlers, two importers, one importer-handler, one national honey marketing cooperative representative and three producers and their alternates. The program will be funded by an assessment of one cent per pound levied on first handlers and importers of honey and honey products. The order is authorized by the Commodity Promotion, Research and Information Act of 1996. Research and promotion programs help to expand, maintain and develop markets for individual agricultural commodities in the United States and abroad. AMS will begin the nomination process once the order becomes effective. For more information, contact Kathie Notoro at (202) 720-9915 or e-mail Kathie.Notoro@usda.gov
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sharing America’s passion for baseball by sponsoring several minor league baseball teams for the 2008 season. The teams are: the Durham Bulls, Raleigh/Durham Area, N.C.; the Iowa Cubs, Des Moines, Iowa; and the Stockton Ports, Stockton, Calif.
